Born from the meeting between Giovanna Massoni, curator, and Alexandre Humbert, designer and
film director, this movie tells the story of Belgian design at a historical moment that determines an
important turning point in its role. Shot between February and April 2021 across Belgium, the film
accompanies us through the attitudes, words and gestures of nine protagonists of circular design,
reuse, regeneration of resources, new models of organization and production. One story, nine
practices: the stories blend together to create a unity of space and time, building a single voice
common to all. The object (the design), assumed here as a starting point, has a variable, vulnerable
identity and becomes a pretext for determining the locations in which the narrative is integrated. An
agile artifact generated by individual and collective experience, it passes from one hand to another, it
adapts, it is shared, it regenerates. The work is (again) open - as Umberto Eco wished.
This film is an initiative of Belgium is Design, the project to promote Belgian design on the
international scene.
Belgium is Design
presents
The object becomes.
A film by Alexandre Humbert
Production curator: Giovanna Massoni
Original music: Arnaud Pujol
-
with
BC Materials
D4E1
Geneviève Levivier
Kaspar Hamacher
OpenStructures
Studio Plastique
RVB
Roel Vandebeek
Sep Verboom
Duration: 29min20s
Premiere: September 6th 2021
Graphic Design: Kidnap Your Designer